Simply put, link-building is a very important part of the search engine optimization process. Sometimes referred to as off-site or off-page SEO, link building often times will mean the difference between ranking well and total obscurity. Having a link to your website from various sites increases the rank of your site and its relevance in the eyes of the search engines. An easy way to look at this is the more pages on the web that link to your site, the more authority the search engines give your site for those specific “anchor text” keywords. The search engines also value the page rank of the pages that link to your site. The higher the better.
A word of caution, you want to build a natural link building profile. Do not, under any circumstances, purchase a large number of links from a link farm. In addition, if you do purchase links be aware that you should not be getting only high page rank links.
Keep in mind that companies like Google employ some of the most intelligent people on the planet. This is important because you must realize that while increasing your links and adding high page rank links are good, if they are the only ones you have (because you paid for them), the search engines will figure you out and you will not get the boost in ranking that you are looking for.
Some of the ways that you can naturally build links are:
- Article Submission
- Press Releases
- Text Links
- Links from Blogs
- Social Bookmarking
- Social Media Profiles
- Forum Submission
- Directory Submission
- Link exchange
- Link Wheels
This can be a very time consuming process and if done wrong could potentially lead to your URL being black listed then you must start all over again.
This is where we fit in. By outsourcing your link building to a reputable search engine optimization company you can free up your time and trust that it is being built properly.
We will take take the guesswork and tedium out of the link building process.
The SM Factor manages the link building efforts of both small and large law firms, within the attorney vertical. We have spent years building relevant link partners and targeted directory lists within the legal verticals.
- Personal Injury
- Family Law
- Criminal Law
- Estate Planning
- Business and Civil Law
- Real Estate
When the SM Factor manages your link building we do not hide anything from you. Every month we will provide you with a detailed monthly report.
If you know exactly what you want you can choose from a variety of link building packages. If you are not sure what you need or if you want to hire us to put together a complete search engine marketing campaign for you, one of our trained consultants is available to help you decide which of our packages will give you the biggest impact for your budget.
As with every service or custom campaign we build for our clients, there is never a long term contract to sign. If we cant produce a result that you are happy with, then we don’t deserve your business.