What is Local Marketing?
Local Marketing is a strategy to target local communities around your business. Local Marketing is a way for business owners to have the advantage in their home field. Advertising is directed at the local population. Local marketing can take many forms. On the internet, it means showing up as a search result when people look for local businesses online. Local Marketing can give small businesses a leg up. Local Marketing can help businesses have a repeat customer base as well as gaining new business.
At Connect ME Digital Marketing, we will develop a strategy to gain you more local customers. A good Local Marketing campaign focuses on your local community and competition. Our strategies are crafted around being the top result in your local market. Take a look at some of our strategies.
Strategies used by Connect ME Digital Marketing:
- Listing you on top local search engines: Get prominently featured. We add you into the top local search engines like. Google Places and Yahoo/Bing Local. Show up in all the right places!
- SEO for Local Businesses: When your site is optimized for your search terms, your site will appear in the organic search results whenever someone performs a local search for those terms.
- PPC, Paid Search, and Sponsored Listings.
- Local Directories: Get listed in 60+ directories. Listings will drive more traffic to your main website and increase foot traffic to your store.
- Google Analytics to help you track your audience and website traffic.
- Local Search Database Correction: Often times we find clients that have some of their business information in the local search engine but it is incomplete or incorrect. We will make sure that these are corrected.
- Link Campaign for Rank and Promotion: Once you are in the search engines, it is important that the search engines know that the website is relevant and important. We do a local link-building effort for your website. This shows to the search engine that your website is popular.
- Mobile devices mandate a different format. We will create a mobile website and GPS profile specifically for these devices, creating a mobile presence. Your mobile website will include the location of your business and any other relevant business content. We list you in the major mobile directories to make sure your Smartphone-loving customers can find you. Websites can have up to five pages and are customized to your company!
- Get a custom built video that allow your consumers to interact in another way with your company. Local Position will create your video to help with your business profile ranking.
- Facebook Promotional Tools. Gain access to a customization tool to help your Facebook account POP, with custom templates for your timeline, website, special coupon offers, and tracking.
Local Marketing can help you company grow in many ways. Not only does it give your more customers, it can expand your business in many profitable ways.
Local Marketing Benefits
- Local marketing is a chance to gain a large clientele in your community.You can grab clients from your competitors by showing up as number one in your area.
- Ads for local businesses online can combine with Pay Per Click services. You can earn extra revenue by having your ads show up along with your search result.
- Making the best use of keywords will help your business show up organically on local search engines. Your business will show up quicker and at the top of local business rankings.
- Geo-location will help users find your business by tracking your location. Your business will show up as being nearby and bring customers to you. People would rather have good service closer to home.
- Local online marketing has lower costs than marketing with print ads. You will be saving your company money. You will be able to reach a larger audience without the limitations of print.
- Using online Local Marketing will encourage online engagement with future and present customers.
- You will be able to create a social media buzz by people tweeting and sharing your business online.Local marketing can take many forms. On the internet, it means showing up as a search result when people look for local businesses online. Local Marketing can give small businesses a leg up. Local Marketing can help businesses have a repeat customer base as well as gaining new business.
What We Do and Local SEO
Local SEO is key to the success of your Local Marketing campaign. Anytime you do a search, a dental office for example, Google and other search engine will list local businesses in your are. Local SEO uses specialized keywords and phrases that will show your local listing as the top search results. Some of these search pages include:
You want people in your surrounding area to see you as the better option. Connect ME Digital Marketing will help you do this. The first step is determining which keywords and phrases will show up the best on local search listings. These keywords and phrases will determine how well your business shows up on local listings. Your keywords will need to mention your geographic location along with the services you offer.The content for your website/business will be crafted with relevant material that search engines love to display. It’s true that content is key.
The right content and keywords will make you stand out for competitors. Connect ME Digital Marketing will analyze your website and come up with content that will make you get noticed. Our experts specialize in Local Marketing. They will assist in analyzing and researching local markets to know what is needed for your website. Our writers will work with you and our Local Marketing experts to create your content.
Connect ME Digital Marketing Difference
We offer our clients no hype, sales talk, or unfulfilled promises. We offer our clients real results and manageable goals. Anyone can build a website, write a blog, or make grand promises about SEO engines. Here at the Social Media Factor, we can back up our claims with results. We sit down and listen to your goals. After all, we are here to help you. We will use “Our Three Paths to Success” method to help you reach your goals. We hold your reputation as high as our own.
Contact or email us today for a free consultation. Let us handle your Local Marketing experience and take your business to the next level.